Ethique

Ethique founder, Brianne figured out that up to 95% of your bottle of conditioner is made up of water - which is just ridiculous considering you have water in your bathroom! Brianne has always been deeply passionate about the environment and science and so she set about learning cosmetic chemistry and looked to formulate a solid shampoo. She figured that switching to a solid product would be the answer not only to the water waste issue, but also plastic waste”. Since launching in New Zealand, Ethique Australia was the next step and Ethique shampoo bars in Australia were welcomed by Aussie consumers with Ethique deodorant, Ethique heali kiwi shampoo bar and Ethique frizz wrangler shampoo bar being amongst the favourites. You only have to check Ethique reviews to learn how much our customers love them!